МОБИЛЬНЫЙ БИЗНЕС: ОБЗОР, БИЗНЕС-ПРИЛОЖЕНИЯ И ПЕРСПЕКТИВЫ

  • Кнут Курт Рихтер Европейский университет Виадрина (Франкфурт-на-Одере, Германия), Große Scharrnstrasse, 59, 15230, Frankfurt (Oder), Germany https://orcid.org/0000-0001-6794-037X
  • Ирэна Охрин Европейский университет Виадрина (Франкфурт-на-Одере, Германия), Große Scharrnstrasse, 59, 15230, Frankfurt (Oder), Germany

Аннотация

Mobile business is a successor of electronic business and is defined as exchange of goods, services and information with the help of mobile devices. In the paper we present the framework and scope of mobile business. As opposite to consumer sphere, we focus on business side and state various types of mobile business applications that can potentially improve business operations and increase efficiency. Further we discuss the profitability analysis of mobile solutions and provide corresponding benefits and productivity gains. We also describe start-up and running costs connected with any mobile project. Finally, the description of mobile network technology and available mobile devices completes the paper.

Ключевые слова:

экономическая теория

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Биографии авторов

Кнут Курт Рихтер, Европейский университет Виадрина (Франкфурт-на-Одере, Германия), Große Scharrnstrasse, 59, 15230, Frankfurt (Oder), Germany

доктор физико-математических наук, кандидат экономических наук, профессор, заведующий кафедрой промышленного менеджмента

Ирэна Охрин, Европейский университет Виадрина (Франкфурт-на-Одере, Германия), Große Scharrnstrasse, 59, 15230, Frankfurt (Oder), Germany

ассистент-исследователь

Литература

Литература на русском языке


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Translation of references in Russian into English
Опубликован
2005-12-30
Как цитировать
Рихтер, К. К., & Охрин, И. (2005). МОБИЛЬНЫЙ БИЗНЕС: ОБЗОР, БИЗНЕС-ПРИЛОЖЕНИЯ И ПЕРСПЕКТИВЫ. Вестник Санкт-Петербургского университета. Экономика, (4), 024 - 047. извлечено от https://economicsjournal.spbu.ru/article/view/4575
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Раздел
Экономическая теория